Chelsea Jiang
Creative Strategist
TV Personality
Brand Ambassador
About Chelsea
She first gained international recognition through the hit docuseries Ultra Rich Asian Girls, which has garnered over 150 million views. Since then, she’s partnered with iconic brands like Dior, Tiffany & Co., Burberry, etc. — bringing a distinct blend of sophistication and authenticity to every collaboration.
Chelsea Jiang is a luxury lifestyle figure, TV personality, and brand ambassador celebrated for her elegance, creativity, and global presence.
Brands I’ve worked with
Brands I’ve worked with
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Content & Media
From producing digital content to directing visual campaigns, Chelsea creates immersive experiences across platforms. Her work blends storytelling, style, and aesthetic precision — whether it’s a brand reel, a fashion shoot, or curated visual branding.
Chelsea Jiang began her on-screen journey with her appearance on the docuseries Ultra Rich Asian Girls, where her elegance and natural charisma quickly drew attention. Since then, she has worked with brands such as Gucci, Burberry, Piaget, Bang & Olufsen, etc. — bringing a refined presence and personal style to every campaign and appearance.
Brand Ambassador &
TV Personality
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It all begins with an idea. Maybe you are looking for someone to take your brand to the next level, or perhaps you are looking for a lifestyle coach, or maybe you have a casting opportunity.
Don't hesitate to reach out, let's explore the different ways we can work together.
Don't hesitate to reach out, let's explore the different ways we can work together.
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Brand: Chaumet – Boutique Visit Campaign
Role: In-Store Visit Collaborator
Details: Visited Chaumet’s boutique and shared personalized content highlighting heritage pieces and the maison’s refined design.
Role: In-Store Visit Collaborator
Details: Visited Chaumet’s boutique and shared personalized content highlighting heritage pieces and the maison’s refined design.
Brand: Bang & Olufsen (B&O) – Product Showcase Campaign
Role: In-Store Visit Collaborator
Details: Explored the immersive B&O retail space and created lifestyle content featuring premium audio systems and modern design.
Role: In-Store Visit Collaborator
Details: Explored the immersive B&O retail space and created lifestyle content featuring premium audio systems and modern design.
Brand: Burberry – Seasonal Launch Campaign
Role: In-Store Visit Collaborator
Details: Attended a seasonal in-store launch, highlighting signature Burberry pieces with elevated styling and editorial coverage.
Role: In-Store Visit Collaborator
Details: Attended a seasonal in-store launch, highlighting signature Burberry pieces with elevated styling and editorial coverage.
Brand: Gucci – Winter Season Campaign
Role: Fashion Collaborator
Details: Styled new-season pieces in an editorial campaign emphasizing seasonal layering and iconic Gucci aesthetics.
Role: Fashion Collaborator
Details: Styled new-season pieces in an editorial campaign emphasizing seasonal layering and iconic Gucci aesthetics.
Brand: Stefano Ricci – Luxury Menswear Campaign
Role: Content Creator
Details: Highlighted refined menswear in a gender-inclusive luxury editorial.
Role: Content Creator
Details: Highlighted refined menswear in a gender-inclusive luxury editorial.
Brand: Tiffany & Co. – Jewelry Styling
Role: Jewelry Collaborator
Details: Styled Tiffany’s iconic collections through timeless and clean visual storytelling.
Role: Jewelry Collaborator
Details: Styled Tiffany’s iconic collections through timeless and clean visual storytelling.
Brand: Piaget – Jewelry Content Campaign
Role: Content Creator
Details: Focused on elegance, movement, and heritage in fine jewelry content creation.
Role: Content Creator
Details: Focused on elegance, movement, and heritage in fine jewelry content creation.
Brand: Holt Renfrew – Multi-brand Partnership
Role: Lifestyle Collaborator
Details: Showcased a curated luxury lifestyle across beauty, fashion, and wellness available at Holt Renfrew.
Role: Lifestyle Collaborator
Details: Showcased a curated luxury lifestyle across beauty, fashion, and wellness available at Holt Renfrew.
Brand: Hennessy – Lunar New Year X.O Campaign
Details: Featured in Hennessy’s Lunar New Year campaign, blending heritage and modern luxury through curated digital storytelling.
Details: Featured in Hennessy’s Lunar New Year campaign, blending heritage and modern luxury through curated digital storytelling.
Brand: Chopard – Jewelry Showcase Collaboration
Details: Invited to explore Chopard’s timeless collections through an exclusive in-store experience, captured with refined, editorial visuals.
Details: Invited to explore Chopard’s timeless collections through an exclusive in-store experience, captured with refined, editorial visuals.
Fashion Week – Brand & Show Partnerships
Details: Covered Fashion Week with select luxury brands, producing elegant, real-time content from shows, styling moments, and front-row experiences.
Details: Covered Fashion Week with select luxury brands, producing elegant, real-time content from shows, styling moments, and front-row experiences.
Brand: Hermès – Saint Barth Event Collaboration
Details: Partnered with Hermès to capture their intimate Saint Barth event, sharing lifestyle-focused content that reflected the brand’s legacy of effortless luxury and timeless elegance.
Details: Partnered with Hermès to capture their intimate Saint Barth event, sharing lifestyle-focused content that reflected the brand’s legacy of effortless luxury and timeless elegance.
Brand: Penfolds – Lunar New Year Campaign
Role: In-Store Visit Collaborator
Details: Participated in a premium in-store celebration campaign, capturing the spirit of Lunar New Year with curated content and wine storytelling.
Role: In-Store Visit Collaborator
Details: Participated in a premium in-store celebration campaign, capturing the spirit of Lunar New Year with curated content and wine storytelling.
Brand: Chanel Fragrance – Lifestyle Campaign
Role: Brand Collaborator
Details: Created storytelling visuals around Chanel’s fragrance line, blending everyday luxury with iconic scents.
Role: Brand Collaborator
Details: Created storytelling visuals around Chanel’s fragrance line, blending everyday luxury with iconic scents.
Brand: la Prairie – Skincare Rituals
Role: Wellness Collaborator
Details: Produced self-care-focused content spotlighting la Prairie’s luxurious rituals.
Role: Wellness Collaborator
Details: Produced self-care-focused content spotlighting la Prairie’s luxurious rituals.
Brand: Oak + Fort – Boutique Visit Campaign
Role: In-Store Visit Collaborator
Role: In-Store Visit Collaborator
Brand: Paradox Hotel
Role: Luxury content creation in collaboration with Paradox Hotel
Role: Luxury content creation in collaboration with Paradox Hotel